A New Era of Digital Fan Engagement

 

AUGUST 1, 2025

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ShotCaller has officially partnered with USA Taekwondo (USATKD) to launch the USATKD E-HUB, a first-of-its-kind digital fan engagement platform designed to elevate the championship experience for athletes, coaches, families, and supporters across the Taekwondo community.

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Debuting at the 2025 USA Taekwondo National Championship, the E-HUB represents a major step forward in modernizing the sport’s digital ecosystem. For the first time, fans can participate in real-time challenges, interact with the community, access exclusive content, and stay fully connected to the action—no matter where they are.

 

A New Digital Home for Taekwondo Fans

The USATKD E-HUB introduces a suite of interactive features designed to deepen engagement throughout the event experience:

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• 🎮 Game-Based Challenges
  Fun, competitive activities that let fans test their knowledge, follow key matchups, and participate throughout the Championship.

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• 💬 Live Community Chats
  A dedicated space for athletes, coaches, and supporters to connect, share moments, and celebrate the sport together.

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• 📲 Real-Time Event Updates
  Instant access to event highlights, behind-the-scenes content, schedules, and timely announcements.

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• ✨ Limited-Edition Merch Drops
  Exclusive products and digital rewards available only through the platform.

 

This launch marks the beginning of a broader digital strategy as USATKD prepares for a pivotal period leading up to the Los Angeles 2028 Olympic Games. The E-HUB provides a dynamic, community-driven experience that strengthens connection during national and international events.

 

Built for the Road Ahead

The E-HUB lays the groundwork for long-term innovation, offering USATKD a scalable digital home that evolves with the sport. The goal is clear: empower the next generation of Taekwondo athletes and fans with tools that enhance engagement, access, and connection—on-site or from anywhere across the country.

 

About ShotCaller

ShotCaller is an interactive fan engagement platform empowering sports partners to create experiences that fans can play, share, and support.
Mission: “Bringing communities closer together through the power of sports & technology.”​​​

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About USA Taekwondo

USA Taekwondo (USATKD) is the National Governing Body for Taekwondo in the U.S., recognized by the U.S. Olympic & Paralympic Committee and World Taekwondo. USATKD supports athletes and officials from grassroots to elite levels, offering programs that build champions on and off the mat.